“Making a living from Art & Design.”
At the Business Station, we believe in the power of autonomy. The uniqueness and individuality of artistsand designers take precedence. In this context, doing business serves as an important and necessary tool.Creating artwork is a process, and the process of showcasing or selling your work requires business skills. It’s not necessarily about making a profit, but about placing your work in the right context where it is relevant.
We have outlined the business aspects and useful tools for you, not only on a practical andpragmatic level but also from a philosophical and holistic perspective. See our tools at businessstation.wdka.nl. Experimentation is crucial when utilising business. It often pays off to explore multiple positions, roles, assignments, and exhibition opportunities. This allows you to experience what feelsright and provides a basis for validation. Through this process, your work becomes transferable and communicable to others.
At the Business Station, you can:
- Learn to make an impact and how to make a living from it
- Learn to recognise and create value in relation to your work
- Increase your understanding of contexts and learn how to position your work
- Learn about pitching, presenting, and putting together a portfolio
- Learn about dealing with clients—businesses as well as cultural and government institutions
- Learn about intellectual property issues such as copyright, Creative Commons, patents, and plagiarism
